Why aren’t we teaching kids about money early enough?
In this episode of The Personal Side of Business, Jet sits down with Kelly Lee, author of the Little Economist book series, to talk about how she’s helping young children understand financial literacy in a way that’s simple, fun, and actually engaging.
Kelly’s journey started during the pandemic after realizing how many adults were financially unprepared for uncertainty. As a new parent with a background in finance, she set out to create something she couldn’t find anywhere — educational tools that teach kids about money at a young age through storytelling and relatable concepts.
Now, with multiple books and a growing audience, she’s on a mission to change how the next generation learns about money.
In this episode, we cover:
- Why financial literacy isn’t taught early enough in schools
- How kids can understand concepts like saving, spending, and investing
- The power of storytelling in teaching complex ideas
- Why adults often overcomplicate money (and how to simplify it)
- How early exposure to money concepts can shape lifelong financial habits
This conversation is for parents, entrepreneurs, and anyone who wishes they had learned about money earlier in life.
If you want to understand how to build better financial habits — or help the next generation do it — this episode is a must-listen.
Check out Kelly's website and socials:
IG-little_economists
tiktok-little_economists
Check out more episodes at personalsideofbusiness.com