We dive into:
🌱 How the idea for Idaho-branded potato chips was born back in 2010
🥔 The challenges of sourcing and manufacturing the perfect chip
💸 Risking it all—selling their home, maxing out credit cards, and facing years without a paycheck
🙏 The role of faith, family, and perseverance through near-bankruptcy and COVID hardships
🚀 Scaling production, raising capital, and partnering with Snake River Farms on their Wagyu Beef Tallow Chips
🛒 Why distribution and branding decisions shaped their growth from local shelves to major retailers
This is more than a business story—it’s about family, sacrifice, and believing in a vision when the odds are stacked against you.
👉 Don’t miss this powerful conversation packed with lessons for entrepreneurs, dreamers, and anyone chasing big goals.
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🌐 Learn more at: personalsideofbusiness.com
https://www.tetonvalleybrands.com/
#Entrepreneurship #SmallBusiness #IdahoPotatoes #SnackIndustry #BusinessPodcast #TetonValleyBrands #IdahoPotatoChips #ThePersonalSideofBusiness #Boise

